Design Thinking

A way to create solutions that address a real user problem and are functional and affordable

Why it matters

Its value is the order of operations: fall in love with the problem before any solution, and test the solution before scaling it. Most product failures are competent answers to unexamined questions.

The numbers

Empathize, define, ideate, prototype, test — the five phases

Related terms

Data-Driven Design
Framework
Human Centered Design
Hypothesis Statement

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